Shri Vivek Viswanathan, Whole-time Director, aged 38 years,
graduated with a B.A. (Hons) degree in History from St. Stephen’s College, Delhi University in 1992. He subsequently acquired an MBA degree from the International Management Institute (IMI), New Delhi in 1995. Vivek has over 8 years of work experience with VST Industries (British American Tobacco), and Coca-Cola India in various functions including Sales, Marketing, Brand Management, Key Account Management and Corporate Strategy. Mr. Viswanathan also earned a Masters Degree in International Affairs (MIA), with specialization in International Finance and Business from Columbia University, NY in 2005.He has been on the Board of the Company since March 2001 and joined the Company as a Whole-Time Director in January, 2005. He became joint managing director of the company on 01-01-2010. He is a promoter Executive Director, and does not hold a directorship in any other Company.